Match.com Statistics: Everything You Need to Know About the Dating App

match
  • DatingforLove
  • April 15, 2025

Match.com has the pedigree of being one of the oldest online dating sites around. Match users are also more mature and older than the users on other apps, making it more likely that you'll find something long-lasting through it. In fact, its track record for long term relationships is so strong that 1 million babies owe their existence to match.com!

You might be wary of online dating sites, but you can't go wrong with match.com. Match users are the least likely to be looking for a hookup, and the most likely to want a slow, gentle courtship. As far as dating sites go, match.com is low risk, high reward. Let's learn more by breaking down match.com statistics below.

Impact in Figures: A Comprehensive Snapshot

match.com statistics by number

  • match.com currently has 75 million users (Statista)
  • 3.4 million users pay for a subscription (similar web)
  • The number of users in the US has exceeded 50 million (Sensor Tower)
  • match.com has been downloaded more than 50 million times since its creation (Sensor Tower)
  • match.com is the eight most downloaded dating app in the world (statista.com)
  • More than 1 million swipes are made every day on match.com (similar web)
  • More than 100 million matches have been made since the launch of match.com (Statista)
  • match.com is available in over 80 countries (Sensor Tower)

match.com statistics by match rate

  • Men get on average 1 match out of 40 likes
  • 52 % of men have less than one match a day
  • 13 % of men have less than one match a week
  • Men like on average 1 out of 3 profiles
  • Women get on average 1 match out of 2 likes
  • Women like on average 1 out of 16 profiles

match.com statistics by users

  • 65 % of match.com users are male
  • The average age of people on match.com is 36 years old (Sensor Tower)
  • 29% of match.com users are 25-34
  • 20% are 55-64
  • 20% of match.com users have a post graduate degree
  • match.com users spend about 23 minutes day on the app (similar web)
  • 30 millions are daily users (statista.com)
  • 40 millions are monthly users (similar web)
  • 70 % of users are looking for a relationship (Sensor Tower)

match.com statistics by profits

  • match.com' s revenue for the first quarter of 2024 was $12 million (statista.com)
  • match.com' s revenue are expected to exceed $45 million by 2024 (similar web)
  • Paying users pay an average of 40 dollars per year (Sensor Tower)
  • 80% of match.com' s revenue come from the US (similar web)
  • The Europe is the second most profitable markets for the app, behind the US
  • The growth of the match.com app downloads is about 2% a year

Match users: how Many People Use match.com?

There were 30 million match users in 2024. Dating sites need a robust userbase in order to be worth it, and match.com definitely has that userbase. If you want to reach more potential matches and expand your search, why not try other dating sites like Badoo which has a huge 420 million registered users, or Plenty of Fish which has 150 million registered users.

What's more, match users are more likely to be in your age range and looking for the same things as you! If you're looking for something serious, match.com is a place where you can feel free to be yourself.

What Are People Using match.com For?

Predictably, the vast majority of match users are looking for a serious relationship. Given that users on this dating site are more likely to have attended college and to already be parents, it makes sense.

Did you know that Match.com has made possible the most relationships of any online dating site? 517,000 relationships owe their existence to the site, as do 92,000 marriages.

Probably the most interesting match.com statistic is that 1 million babies have been born thanks to Match.com!

If you're tired of waiting around for your relationship status to change, why not take matters into your own hands? Make a match.com profile and take the first step towards the next stage of your life.

On the other hand, if you’re looking for something less serious, maybe a hookup or just some fun, perhaps Tinder would be better for you. On Tinder, 30% of users are looking to hook-up and 20% of users are looking for casual meet-ups.

Match.com active users

A whopping 30 million people get on Match.com every day! What's there to feel lonely about when a dating site full of attractive, smart people is just waiting for you to talk to them? Online dating should be fun, and it will be once you equip yourself with a profile that makes you look good.

30 million match users use the app daily, and you can be sure that a substantial portion of them are just waiting for you to message them.

Match.com revenue: how many people pay for Match?

About 3.4 million of Match's users pay for the app, which is about 5.6% of all its users. Note that you don't have to pay for this online dating site in order to meet someone special. In fact, the benefits are mostly little conveniences more than anything else.

What are people getting when they pay for the app, exactly?

  • Get Boosted so more people see you
  • See who's liked your profile
  • See who's viewed your profile
  • Chat endlessly
  • Activate "seen" messages
  • Super Likes

You should know that the best way to have success on a dating app is not necessarily to pay for it. The biggest factor for success is a great profile. Know who likes a great profile with the right pictures? The matching algorithm and other match members. That's right, not only are you more likely to get a match because someone likes your profile, but the algorithm will also bump you up to the top of everyone's pile when you have the right profile!

Did you know that Match.com is owned by Match Group, who also own Tinder?

About 3.4 million of Match's users pay for the app, which is about 5.6% of all its users. Note that you don't have to pay for this online dating site in order to meet someone special. In fact, the benefits are mostly little conveniences more than anything else. Never feel like you have to pay for online dating sites. Match users will appreciate you for your personality, first and foremost.

Match.com statistics male vs female

There's a few things you'll need to know before jumping into a dating app. It's really enticing to get on the app and see a lot of likes. It makes you feel like you can jump on the app at any time and immediately meet someone. However, it's not that simple. You'll have to invest some patience to gain meaningful connections through online dating services like match.

Match.com statistics for guys

If you're a guy, you might feel bad every time you get on the app and you don't get a match. That's going to be the majority of your experience, however. In reality, you'll only get one match out of every forty likes, and you'd better get used to it. The success rate for guys on dating apps is not very high.

That doesn't mean it's not worth trying. After all, you're probably on this dating site so you can meet someone special. Just don't sweat the small stuff and wait for the meaningful conversations to start, and you'll be glad you perservered.

The percentage of men that have less than a match per day is 52%. A mutual match is a gift that should be treasured; it's not a treat if it happens every time!

The percentage of men that have less than a match per week is 13%. That's not actually that bad of a number, and you can make the matching algorithm work for you by having a really good profile.

Match.com statistics for girls:

Women can expect to meet a lot more people on match.com, but that isn't necessarily a good thing. Women get about 1 match out of every 2 likes, or a 45% ratio of matches to likes. The success rate for girls is much higher when matching, but who knows how trustworthy and decent those guys are?

Match.com statistics male vs female:

What about how men and women swipe? Let's take a look at the behavior of match members and break them down by gender.

The swipe statistics for males is 1 out of 3 -- meaning they like every 1 out of 3 profiles they come across. This is pretty standard for every online dating service. Men tend to get excited more quickly by pictures of women and will say anything to get their attention.

Women only like 1 out of every 16 profiles they come across. They have to be a lot more selective when liking, because any of those guys could've just tapped "like" because he was horny, not because he's the marriage type. It's much harder for women because they don't know exactly who they're getting. Anyone can be charming, but not everyone can be Prince Charming.

Conclusion

Match.com is one of the oldest dating sites around. If you're looking to use an online dating website and you're a bit older, it's definitely one of the best options for you. The other members on the site are more likely to be single parents and looking for long term relationships. Why not give it a shot?